Editorial Policy

veronicabitto.com is committed to upholding the highest editorial and ethical standards in delivering online content related to marketing services.

Introduction

Our content will be accurate, balanced, and transparent. Information will be assessed based on the best available scientific evidence, and sources will be cited whenever possible. In cases where content includes speculation or opinions, this will be clearly indicated.

veronicabitto.com is accountable to its audience and will treat them fairly. We will be open to acknowledging errors and will promote a culture of user feedback-based learning. Additionally, editorial processes will be transparent.

veronicabitto.com will prioritize the interests of its audience in sourcing and developing content. We will consult with relevant professional bodies, charities, and other stakeholder groups, but the primary focus will remain on serving the interests of our clients.

All content on our website will be suitable for general audiences and will not contain materials deemed offensive.

Our content will be objective, impartial, and balanced. In cases where views differ and a scientific consensus cannot be found, we will reflect all significant streams of opinion and clearly state uncertainty.

We are committed to maintaining strict privacy controls. Personal information, including any correspondence, will not be disclosed without the user's explicit consent unless required by law (e.g., by court order) or disclosure is in the public interest. User consent will be sought for the use of their images.

veronicabitto.com has a dedicated team of editors. We have a clear mandate to create content that is accurate, balanced, and transparent. Therefore, no website editor, author, or administrator will be solicited or permitted to give preferential treatment to any partner organization, and all editorial staff must fully disclose any financial or other interests they may have in any companies or organizations related to digital marketing.

In line with our policy, all employees, including editorial staff, are required to disclose any conflicts of interest with other organizations, including companies related to digital marketing.

All editorial staff receive training to ensure compliance with editorial standards.

Editorial Process

Scientific evidence forming the basis of all our content comes from direct experience of individuals involved in industry-specific content. To gather this knowledge and ensure users receive a comprehensive and balanced package of materials on a given topic, we require our content authors to consult peer-reviewed scientific research. We have developed an internal system for classifying different types of scientific evidence based on their validity.

For experiential knowledge, they consult individuals with direct and current experience in dealing with requirements specific to their industry-specific content, national charities with recognized expertise and interest, and individuals who may be directly affected by the subject or issue.